A photography of SMŻLN business cards

Visual Identity created for a publishing house SMŻLN is an BA project created at Editorial And Typography Design Studio at Academy of Fine Arts in Łódź.

SMŻLN is a newly founded publishing house specialised in unusual and experimental culinary books. My graduation project consisted of its identity design and a design for its first publication – UCZTA cookbook. The name comes from “smażalnia” – a grill house in Polish.

Year: 2013

Supervisor: prof. Sławomir Kosmynka

Photography: Wojciech Affek

A photography of SMŻLN stationery: business cards, envelopes, letterheads
A photography of black and white pins with SMŻLN logo
A photography of grill charcoal bag and photography of disposable tableware
Photography of disposable tableware
A photography of postcards and UCZTA cookbook
A photography of UCZTA cookbook
Photography of two people holding printed posters
Photography of two people holding printed posters
Photography of a linen bag with an illustration of wine bottles and pineaple and photography of kitchen apron with brand graphics on it
Two t-shirts with SMŻLN graphics